Alf Collins

Trustee

Alf Collins is freelance health consultant. From 2016 – 2023 he was NHS England’s Clinical Director for personalised care. Shared decision making, care planning, self management support, social prescribing and health literacy sit within his policy portfolio

Alf was a community consultant in pain management for many years and in parallel worked for a decade with the Health Foundation, helping lead applied research and implementation programmes in person centred care. He has researched and published widely on all aspects of person-centred care and has a particular interest in ‘changing the relationship’ between patients and healthcare professionals.

He has honorary fellowships from the Royal College of Physicians and the Royal College of General Practitioners and a Visiting Professorship in Healthcare Policy at Coventry University.

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